At this stage, those two aspects are inseparable. These lines are key to understanding the technical and non-technical goals that MyWhoosh has. This holdings group is responsible for some $26 billion worth of assets, as part of the UAE’s International Holdings Group (IHC).

RTS is a subsidiary of The Royal Group, that is ultimately headed by Sheikh Tahnoon bin Zayed Al Nahyan, the son of the founder of the UAE. Their CEO is Akhtar Saeed Hashmi, also the CEO of numerous UAE entities including Royal Technology Services (RTS) and Mauqah Technology. While MyWhoosh gets skittish around their investors, the simplified version is the lead/primary investor is the government of the UAE (United Arab Emirates), just like it is for Team UAE Emirates and countless other sport/tourism efforts. The platform is based in the UAE, and has a partnership with Team UAE Emirates (the pro cycling team). MyWhoosh is an indoor cycling app that offers virtual worlds, training plans, one-off workouts, and the ability to race against others. With that – let’s begin! The General Concept: I’m not sponsored by any company I review/etc, and if you find this stuff useful, you can become a DCR Supporter, which gets you access to behind-the-scenes videos and plenty more. I also probably say the “Quiet Parts” out loud too. And if something is awesome, I’m gonna say it too. If something is stupid, I’m gonna say it. Oh, and in case you’re new around here – I just write about sports tech and call it like it is. Having now checked off those four pieces, I shall present my findings to you. So, I volunteered myself to find out WTF MyWhoosh was.Ī) Trying out the virtual LED panel thing like any other proper Instagram Influencerī) Having a discussion with “Their Peeps” in the fancy upper-level Meetings Only portion of their boothĬ) Actually just downloading the app and trying it myself in my shed last nightĭ) Getting lost in government/corporate holdings statements across all corners of the internet All likely because almost nobody had heard of MyWhoosh before Eurobike. Point being, MyWhoosh (no relation to Whoop, or Burger King’s Whopper) had a giant booth with tons of screens, tons of trainers, lots of fancy bikes, and practically nobody riding them.

For iphone instal MyWhoosh